National Friendship Day is observed on the first Sunday of August, which this year falls on August 2. The day traces its roots to the greeting card industry of the 1930s and was formally recognized by Congress in 1935. The name sounds light, but the research behind it is not. Loneliness is more common than many people realize, and it has real consequences that go beyond emotions or general wellbeing.

Financial stress is extremely common today. According to recent surveys, 66% of Americans live paycheck to paycheck, and nearly 65% do not have enough savings to cover a $1,000 emergency, highlighting how fragile many household finances are.